Standing by Informal Workers in Times of Extreme Crisis
When India implemented nationwide lockdowns during the COVID-19 pandemic, daily-wage waste collectors, ragpickers, and informal artisans were abruptly stripped of their livelihoods. With scrap markets shuttered, thousands of migrant families faced immediate hunger and medical distress.
Conserve immediately redirected its logistics fleets, administrative teams, and workshop facilities to launch Project Sahyog ("Cooperation"), connecting community kitchens, local district administration officers, and humanitarian donors to deliver last-mile life support.
Ration Kits & Community Kitchens
Distributed comprehensive monthly dry ration kits (wheat, rice, lentils, cooking oil, salt, spices) and operated community kitchens serving thousands of hot, nutritious meals directly to marginalized migrant families and daily wagers.
Upcycled Cotton Protective Masks
Employed local women artisans to manufacture hundreds of thousands of triple-layer, breathable, washable masks using clean factory cotton remnants, distributing them free to sanitation workers, municipal personnel, and slum residents.
Last-Mile Administrative Bridge
Served as an agile bridge between municipal government welfare funds and unregistered slum clusters overlooked by standard municipal distribution lists, ensuring food and sanitary aid reached the most invisible communities.